Realtors- Your "About me" page is a Marketing Tool

How does your „About me“ page sound? Warm and friendly, or cold and professional?

You are a professional, and you do want to let that be known, but the attitude and tone you convey on your bio page could mean the difference between getting a client or being passed over.

Your real estate prospects want to know they are dealing with a real person – one who has a life outside of real estate. They want to know that you care about more than just banking commission checks. So tell them.

Obviously, there are some things, such as politics and religion, you should not mention unless you want to limit your clientele to like-minded individuals. But other details about you make you more human and give your real estate prospects a way to connect with you.

For instance, if you have children and are involved with their sports or other school activities and hobbies, other parents will see you as caring and responsible. If you care for elderly parents, others who do the same will feel a connection – and know that you understand their housing needs.

If you volunteer for a worthy cause and that cause happens to interest them, they’ll see you as „like them.“ If you belong to Elks or Rotary or some other service group, they’ll see you as a community leader – and if they happen to belong to the same group, you’ll have an instant rapport.

Mention your hobbies, as well. We all like to spend time with people who share our interests, and your real estate prospects are no exception. Animal lovers are especially happy when they find someone who shares their passion.

The funny thing is, they may not even consciously realize that’s why they chose you. They’ll just know that after reading a few Realtor web sites you look like the person they should call.

You should also mention how long you’ve lived in the community and/or where you grew up. Sometimes customers and clients choose an agent not because of what they know about the local community, but because of where they lived before.

Here in North Idaho we have a large influx of people from California – and often those customers prefer to work with an agent who moved here from California rather than one who has always lived here.

Copywriters aren’t limited by geography – we have clients from all over the U.S., Canada, and even from overseas. So it was interesting this week to read about a copywriter who was chosen for an assignment because she was from Minnesota. The client no longer lived there, but had grown up there, and that connection tipped the balance between her and another writer.

I spend a lot of time nagging at Realtors just to get them to put their names on their home pages – so if you go one step further and create a bio page that serves as a marketing tool, you’ll be head and shoulders above the crowd.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Marte Cliff

Corporate Interiors and Modular Office Furniture

Corporate interior designers are doing very good job in the city due to increase in the corporate offices. Now even offices which were build in late 70s or 80s are hiring architects and interior designers for the renovation work. Because no one would like to deal with an office where furniture is older than the age of its employees. The office interiors reflect the brand of the company so no one would like to leave a bad impression on their clients. Imagine an apparels shop where the brand is very rich but the interiors and other things are managed poorly, no one would like to enter the shop and the sales will fall gradually. The ambience, aura, designs and furniture etc. are the key factors to attract customers. To get the maximum input from the employees of your office you need to design the best out of your space. Ergonomics is the area where these all things are keep in mind, modular office furniture and office interior designs which are implemented according to this hypothesis.

Earlier all offices were similarly designed, hard straight chairs, less decors, overall they were not comfortable at all. Offices were separated from their homes but now many people are setting up the offices in their homes. Earlier employees were destined to the part of the office by their designation in the company, this thing a bit happens these days too in designing and space end but every employee is destined with the type of work he is doing, Like IT professionals will get the chairs that are designed for them for better efficiency of the work. So this thing goes this way now as it is the functionality which determines the space and design for the employees.

Hiring a professional for this can be expensive and if you are low on budget then that may be very difficult to meet you requirements of your desired office space. There are many interior decorators in Delhi which provides economical stability for your requirements and designs which you have planned for your office. But this option will still remain expensive for you if your budget is extremely equipments oriented. Keeping all things in mind like time, budget, equipments, furniture etc plan your design and hire a professional for technical assistance. One way is to overcome the budget is customized the office furniture based on your budget.

The best way out of it is to buy the furniture based on your space of the office and assemble them accordingly. This seems to be tough task but believe me it is very interesting because you are actually saving your money and applying your creativity into your dream space of the office. Modular office furniture is the solution to all the problems. Modular office stands for the measured office furniture which you can buy strictly according to your space. What you need to do is just buy the stuff from the market with keeping requirements in mind and assemble them accordingly on your own in your space. You will surely like your work as it is your hard work.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Manu Yadav

Civil War Horses

A few Civil War horses and their riders:

Traveller and Robert E. Lee

Confederate General Robert E. Lee came to Richmond, Virginia in the spring of 1861. During this visit, Lee was given a bay stallion named Richmond. Richmond was a nervous horse, and proved unsatisfactory. When Richmond was near strange horses, he would tend to squeal. This was not a good thing for a Civil War horse to do. Lee took Richmond to West Virginia and purchased another horse called The Roan or Brown-Roan. Unfortunately, The Roan began to go blind during the Seven Days‘ Battle in June and July of 1862. The horse Richmond died after Malvern Hill. After Second Bull Run, cavalryman Jeb Stuart got Lee a mare named Lucy Long. Also around this time, Lee received a sorrel horse named Ajax.

When Lee rode to Appomattox Court House to surrender on April 9, 1865, he was riding his favorite and most known horse. This gray colored horse was Traveller. After the Civil War, when Robert E. Lee was president at Washington University (later renamed to Washington and Lee University), Lee’s favorite old war-horse Traveller was still with him. When Lee died, the horse Traveller walked behind Lee’s hearse in the funeral procession. Traveller walked with his head bowed and in a slow gait. Traveller is buried outside of the Lee Chapel on the campus of Washington and Lee University. Robert E. Lee is interred in a crypt beneath the Lee Chapel.

Lexington, Sam, and William Tecumseh Sherman

William Tecumseh Sherman had two horses that were his favorites during the Civil War. These horse’s names were Lexington and Sam. Sherman rode Lexington at Atlanta and in the Grand Review in Washington at the close of the war. Sam was injured several times during the Civil War. At Shiloh, three of Sherman’s horses were killed during the battle. Two of these three horses died as an orderly held their reigns.

Cincinnati and Ulysses S. Grant

As a young man, Ulysses S. Grant developed a love of horses when he worked at his father’s farm. Grant became a skilled equestrian. While a cadet at West Point, Grant was an exceptional equestrian and he did not stand out as having special talents in anything else while at West Point. Grant wanted a commission in the cavalry when he finished at West Point. Instead, he wound up in the infantry because the cavalry had no vacancies. The infantry assignment must have been a disappointment for the horse-loving equestrian Ulysses S. Grant.

Grant’s favorite horse during the Civil War was Cincinnati. An admirer gave Cincinnati to Grant after the Battle of Chattanooga. Cincinnati was seldom ridden by anyone other than Grant, one notable exception being President Abraham Lincoln when Lincoln last visited City Point, Virginia. Other horses Grant had in the Civil War were Jack, Fox, and Kangaroo. Kangaroo was left on the Shiloh battlefield by the Confederates. This horse was described as ugly and raw-boned. Grant however, having an eye for horses, knew that Kangaroo was a thoroughbred. After becoming a Yankee horse, Kangaroo got rest and care and became a fine horse.

Old Sorrel and Stonewall Jackson

Old Sorrel was Confederate General Thomas Jonathan „Stonewall“ Jackson’s horse. Stonewall was riding this horse when he was shot by friendly fire at Chancellorsville. Old Sorrel became Jackson’s horse in May of 1861 at Harpers Ferry. The horse was about eleven-years-old at this time.

That Devil Dan and George B. McClellan

Union General George B. McClellan’s favorite war-horse was named Daniel Webster. Members of General McClellan’s staff began to call this horse „that devil Dan“ because Daniel Webster was a speedy horse. The horses of McClellan’s staff members had trouble keeping up with „that devil Dan.“ Daniel Webster was with McClellan at Antietam. This horse was described as being a dark bay, about seventeen hands high, a pure bred, handsome, and he seldom showed signs of fatigue. Daniel Webster was a fine example of a horse. When McClellan retired from military service, the horse Daniel Webster went with him. The horse nicknamed „that devil Dan“ became the family horse of the McClellan family.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Jonathan R. Allen

Choosing a Realtor – Tips to Help You Choose a Real Estate Agent to Sell Your Home

Having a Hard Time Choosing a Realtor?

Choosing a Realtor when selling a house can get confusing and difficult especially taking into account the fact that there seems to be as many real estate agents trying to get your business as there are houses. Okay that may not be at all true but you get the picture.

There will be so many real estate agents promising you the stars whilst charging fees that vary wildly. One has to learn to pick the best one that not only will find you the buyer who is willing to purchase your house at the best price but also the one whom you can trust and work well with.

Follow These Tips to Choose a Realtor That Is Right For You

Always Ask For References – Don’t be so confident about your ability to judge a person’s character. If the agent is really good then ask him or her for references on recent sales. Contact those references and let them narrate to you their experience with the agent. Chances are if there are negative reviews, comments, or complaints about the Realtor then you would know about it soon enough. 

Cheaper Is Not Always Better – Do not always go for the real estate agent who charges the lowest commission. Realtors and real estate companies often shoulder the cost of listing and marketing your house to potential buyers. A huge pay-cut in commission may mean at the very least a listing in the open market but very little assistance and effort from the agent beyond that. Also, a relatively higher incentive will motivate your agent to drop everything and hurdle any challenges that may come his or her way. Simply put, you will get what you pay for.

Benefits Of Choosing Wisely – Another thing to consider is that in a selling transaction two real estate agents are often involved in every sale. Often times, it is a practice by the real estate agents to cede fees to the buyer’s agent. If commissions for your agent is tight then he or she might not be willing to cede fees to buyers‘ agent thereby decreasing the chances of a completed sale.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Andrea D Johnson

Real Estate Agent Job Description

Real estate agents liaise between home owners and buyers to conduct the sale, purchase or rent of properties. They work for brokers and play a major role in assisting people buy or sell residential, commercial or industrial property. They keep and maintain an up-to-date account of property listing and other relevant housing information to stay abreast with properties available on the real estate market. They subscribe to several listing services to advertise and market properties up for sale. They also contact property and market properties up for sale. They also contact property owners to obtain information regarding a property.

As part of their responsibilities, estate agents present sales and purchase offers to clients for consideration. They advise them on property rates, legal requirements and general market trend. They also interview clients to determine their property preference or specification. Usually, they prepare a list of properties that best match the needs and requirements of clients. They visit and inspect properties in order to establish precise property value. They also proffer recommendations to clients on properties that best suit their budget and preference.

Most estate agents oversee the preparation of closing statements, purchase agreements, representation contracts and other necessary documents required for estate trade. They conduct negotiations between property sellers and buyers to establish price and other terms of sales. They also liaise with pest control operators, home inspectors etc. to ensure the terms and conditions stated in a purchase agreement are met prior to the closing of sales.

In fulfilling their role, real estate agents oversee the closing of property sales, they ensure payment is complete and appropriate documents signed. They maintain contact with clients to offer them real estate services/products and assist with the resolution of issues. They also provide consultation services to clients to recommend strategies for the speedy sale of property. They often conduct training programs for junior/trainee sales agents to enhance their sales skill. This job position requires at least a high school diploma, state license for practice and an aptitude for sales. Qualities needed for the job include persuasion, interpersonal skills and problem-solving skills.

Real Estate Agent Job Description Sample

Given below is a sample of the job description usually handed real estate agents by most employers:

  • Act as liaisons to conduct real estate trade between property buyers and sellers
  • Present sales offers to clients as well as bid on available properties
  • Carry out investigations to determine client credit status and ability to complete payment
  • Inspect properties to appraise its value and estimate the worth on the property market
  • Interact with clients to identify their requirements and proffer recommendations on properties that best suit their budgets
  • Assist home sellers in promoting their buildings on property listing services to attract clients for purchase
  • Prepare and deliver sales pitches to clients in order to secure real estate contract
  • Provide clients with a list of properties available for sale to assist them in making choice selection
  • Conduct price negotiations between property buyers and sellers to ensure a fair bargain for both parties
  • Provide clients with a tour of residential, industrial or commercial properties to showcase and explain property features
  • Carry out investigations to confirm clients have clear property titles
  • Provide appropriate reply to client’s enquiries concerning property appraisals, financing, maintenance etc.
  • Examine property premises to recommend maintenance measure required to improve the face value
  • Assist clients in evaluating mortgage options to obtain the best rate and terms
  • Attend conventions, conferences and seminars to improve existing job knowledge and expand personal network.

If you are a recruiter needing the best real estate agent to hire, you can use the sample job description above in making one for your company, for use in hiring and assigning duties to the successful candidates.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Dan Faris

First Time Home Buyer Beware – 7 Common Pitfalls to Avoid

Are you ready to buy your first house? That’s exciting and possibly terrifying at the same time. But don’t worry, if you know what to look for and have a structured plan of attack, you can maneuver through the obstacles and reach the finish line with a great new home.

Before you start your search, there are few things you will want to watch out for. Also known as… common pitfalls to avoid. If you can recognize these and figure out how to bypass them before they cause a problem, you will save thousands of dollars and plenty of headaches.

Here are 7 common pitfalls… recognize and avoid… or you could get burned.

Pitfall Number 1:

Falling in love with a house before shopping around. I always recommend looking at 20-30 houses before you place your first offer. This way you will see what’s out there, at what price points and know what features you really want. If you fall in love with one of the first… you may over-pay and miss an even better, more affordable house down the road. This is a very common pitfall and it can be very costly too.

Pitfall Number 2:

Cosmetic House Flippers. Beware of investors that purchase downtrodden houses and spruce them up with cheap labor and materials in order to „Flip“ them onto an unsuspecting buyer. Don’t let that buyer be you! As the saying goes… „You can put lipstick on a pig… it may look nice… but it is still a pig.“

Pitfall Number 3:

Realtor Tells You To Offer Above Asking Price. In some very fast-moving markets, you may have to offer above the asking price, but most real estate markets are not moving that fast. However, most Realtors want you to believe that they are. This is one of the most common „games“ that real estate sales people play. Don’t fall for it.

Pitfall Number 4:

Make sure that you add a 24 or 48 hour – „Accept, Decline or Counter“ clause to every purchase offer on a home. If you offer them 24-48 hours to make a decision, you will get your answer and/or a counter offer quicker so you can continue negotiating or move on to the next property.

Pitfall Number 5:

You will also want to add a „Mortgage Financing Contingency“ clause which states that if you are unable to get the mortgage financing commitment under the specific terms and rate maximum that you are asking for, the deal is canceled and your deposit is refunded. Without it, you could be on the hook.

Pitfall Number 6:

Making Too Big of a Deposit. Whenever possible, only make an initial deposit of $500 to $1,000 with the contract. Try not to make any additional deposits until closing. If you need to make any additional deposits, don’t get influenced to deposit any more than the absolute minimum required. Let the realtors know that you will not be making any deposits over 2% of the purchase price before closing.

Pitfall Number 7:

Telling Your Realtor Everything. This can be an eye opener as well. Did you know that all realtors (unless specifically acting as a buyer’s broker) work for the sellers? This is true. Even if you are working with a realtor on your own, they get paid a commission from the Seller, not you.

Tell your realtor only what you want them to know and ultimately tell the sellers. Normally you will not be allowed to meet the sellers or attend the offer presentation. The less wiggle room your realtor has, the harder they can sell to get your offer accepted as is.

I hope it helps you on your journey to buying a house, making it a home and keeping you financially secure. Being a home „owner“ can be a great thing… but if done wrong, it can become a living nightmare.

Please take a look at my Amazon Author Page below for additional insights. I can guarantee you will find many additional tips that will help you save money and headaches along the way.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Keith Maderer

10 Tips for First Time Home Buyers

Planning to buy a home? Here are some things to be aware of:

1. Lender: Step one – meet with a lender FIRST to find out if you qualify to buy and how much you can afford.

2. Income: Spending no more than one fourth of your income for your home is best. That way you can afford other expenses and, hopefully, keep your home if one partner looses their job.

3. Plan ahead: Make a wish list. Start with what would you love in your home, then narrow down to what you must have. For example, a fireplace is an absolute must have for me. I don’t bother looking at homes without one because I would not be happy living without a fireplace. Minor? Maybe, but not to me.

4. Location: Do you need to be close to work, to schools, to restaurants, to movie theaters? What’s important to your lifestyle? A little extra driving to work may seem like only a minor inconvenience when you find a home you love further out than you’d planned. But, after six months of driving that extra 25 minutes each way, you may not be thrilled with the idea of living in that location for the next 5-10 years. And, what’s it like to get home at rush hour?

5. Schools: I’ve had people say, „oh, we don’t care about the schools, we don’t have children.“ Well, you may someday. And, even if they’re grown and gone, good school districts are a huge influence on how quickly you’ll be able to sell your home later.

6. Sunlight: Drive by the house you’re considering at different times of the day. Where does the sun shine into the windows at different times? Do you want plants to bloom in your family room? If so, the room better get plenty of light! Sunlight also impacts things like moss and mold growth.

7. Noise: If the neighborhood is quiet at 10am when you view it with your realtor, is it still quiet at 4pm when the kids are all home from school? What is it like in the evenings?

8. Closing Costs: Get good information about all of your closing costs to avoid surprises at the closing table. Surprises at closing are, unfortunately, not uncommon.

9. Move-in/Ownership Costs: Remember move-in costs like window treatments, carpets, shower curtains. Do you need to immediately buy a refrigerator? And don’t forget additional monthly expenses that may not show up on your buying estimates like: taxes, homeowners dues, mortgage insurance, homeowners insurance, utilities, maintenance, etc.

10. Repairs: Nine times out of 10, there will be repair costs. No home is perfect. Doors may not shut (or stay open), faucets may drip, toilets may run. Expect to find a number of fairly minor annoyances that you will want to fix when you begin living in your new home.

Buying a home is an exciting time. It can also be stressful! Hopefully, these tips will help you avoid some of the stress.

What can you add? What did you learn?

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Karen Rittenhouse

First Time Home Buyer – Understanding Mortgage Terms

You’re buying a home. Well picture this… you are sitting down at a loan officer desk and they tell you that if you want to purchase a home your LTV must be 96.50% and your D/P must be 3.5% your Rate is 5.00% and your APR is 5.752% w/ PT’s of 1.00% and a Loan origination fee of 1.00%. With all of that your PITIMI (piti-me) payment will be 1,100.00 per month.

Do you understand anything that was just said? Maybe a few of you do but for most of us that aren’t in lending this can be a big jumble of acronyms and abbreviations that don’t make a bit of sense. So here it is… the down low on the top 5 most used lending terms.

1. PITIMI (piti-me) payment – This is your total combined mortgage payment. Principal, Interest, Taxes, Insurance, & Mortgage Insurance

2. MI – Mortgage Insurance – Contrary to belief this is not your Home Owners Insurance. Mortgage Insurance is an insurance payment that you pay for your lender. It allows for banks to give out loans to people with a smaller amount of down payment and the customer pays the insurance to cover their risk for the loan. If someone defaults on their loan and the lender has to sell the property then the insurance will cover any gap in the amount that the collect.

3. H/O – Home Owners Insurance. This is your insurance policy. The insurance that you chose to cover your home against disasters, fire, and theft to be able to get you your money back if something happens to your property or your possessions inside.

4. LTV – Loan- To-Value. This is the percentage that is calculated from the amount that your loan is to the value of the home. IF your home is worth 100K and your loan is 80K then your LTV is 80%

5. APR – Annual Percentage Rate – this is not the rate that your payment is calculated on. Your mortgage payment will always be calculated based on the Interest Rate. You’re APR is what banks use to portray the true cost of your loan. If you have a bunch of fees associated with your loan then your APR will generally be a lot higher then the interest rate, if you don’t have very many fees to pay then your APR will be closer to the interest rate on your loan. When you compare loan products it is best that you compare your APR instead of the Interest Rate.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by C Fite

Public MLS System in Canada – How Does It Work?

The public mls system is the official site of the Canadian Real Estate Association. It is the gateway to all the listings across Canada. As stated at their website the public mls website is a medium provided by REALTORS® across Canada to help market properties that are listed on the mls.

Ths definition of mls is multiple listing service.

Almost all local board mls systems provide data to the public mls system to facilitate the public’s search of mls listings in their particular areas and across Canada.

All people who have access to a computer have access to the public mls system in Canada. It is similar to the public mls system in the United States.

Most real estate boards in Canada (the Toronto Real Estate Board – TREB – being one of them), upload partial listing information to the public mls system on a regular basis.

It is important to know that the public mls system is for the public and only provides limited information about the particular listings. Realtors utilize their local mls system to search and find mls listings and they have access to far more details and information about a particular listing than what is available on the public mls system. The privacy act in Canada is the main reason for this.

Conclusion

The public mls system is available to everyone to use to search and see mls listed properties across Canada.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by A. Mark Argentino

Strongman Solution Selling Model

Solution selling is complex and very exciting. Whether you’re selling Business Process Automation (BPA) or another form of solution, it is likely that you have a tough job that involves a great deal of complexity.

This stuff’s chess; it ain’t checkers.

There may be dozens of decision makers, and while all of them may not be required to say „Yes,“ chances are that ANY of them could say „No.“ You could be faced with all sorts of competing projects across the enterprise, and political and financial landscapes can change quickly.

STRONGMAN offers a compelling model and simple acronym to help you succeed in your solution selling.

I’ll spell it out and then very briefly speak to each key area.

S-T-R-O-N-G-M-A-N

S is for Solution

T is for Timeline

R is for Review

O is for Options

N is for Need

G is for Galvanization

M is for Money

A is for Authority

N is for Negotiation

These are critical areas to address in your sales cycle.

S, Solution.

Whether or not the prospect fully agrees at the onset of the engagement, you need to be sober in your assessment of whether or not you have a bona fide, legitimate solution for them. Otherwise, why bother?

T, Timeline.

If the customer has a legitimate project that you are selling to, what is the exact timeline? The implementation timeline? Is there a compelling event or deadline driving this project?

R, Review.

Forget about entertaining and servicing a prospect that is not actually in review of the project. If they are simply in research mode (vs. review mode), I would suggest that you balance this project with more advanced-stage opportunities in your pipeline to increase your sales success.

O, Options.

What options exist for your customer? Chances are there are at least five options:

1. Your solution

2. Your competitor(s‘) solution,

3. Build it themselves or develop it in-house

4. Do Nothing

5. Improve or upgrade their existing process (perhaps by adding resources or conducting training). You need to be able to sell against their available options, especially the option that most companies choose — which is „improve or upgrade existing processes.“

N, Need.

Is there a need, do you understand the need and does the customer agree with you on what their need is?

G. Galvanization.

This is my favorite one. Remember, you are not in sales to entertain and serve — not completely anyway. If you are working with customers who are not returning your calls promptly, not bringing other key contacts into meetings, not exposing you to post-purchase processes or display other key indicators that they are not as active and committed to the sales process as you are, you should either gain their commitment or move on.

M, Money.

If there is a project in motion, is the funding of the project pre-approved? Does that funding meet your solution’s cost and all of the related costs — such as the staff the prospect will need to devote to deploying your solution? Are you sure of the fiscal cycles? Is the funding coming from resources such as:

1. Project Budget,

2. Cap Ex (Capital Expense requiring a high level sign off),

3. Op Ex (Operating Expense)

4. Departmental Budget

And keep in mind, most companies have the ability to overspend on budgets, or borrow from other budgets, at about the same rate my wife does — which means they can do it — so don’t ever let a negotiator whittle you down solely because of a specific budget.

A, Authority.

A Champion is one thing, an Authority is another. Is the senior executive even aware of the project? Who is the specific authority relative to: signing contracts, producing purchase orders, reviewing legal documents, developing and implementing training programs, technical review and implementations, user acceptance, etc? If you are selling solutions, you had better be exposed to a variety of individuals with legitimate authority over each one.

N, Negotiation.

Many times the real selling doesn’t start until it is time to negotiate. But you want to hear the saddest piece on solution selling: The negotiation process is typically when the sales rep gives up the most concessions and it is also the point at which, in most cases, the customer has already made the decision to go forward. They’re exposing the sales rep to resources that are post-purchase resources (such as legal, technical deployment folks, training folks, purchasing people) and somehow the sales rep feels obliged to start whacking away on their own proposal. It’s insanity.

That’s STRONGMAN. I’ve used it for almost ten years in my own business and as a tool for enhanced empowered sales training. I hope you find it an effective model for your solution selling success.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Kevin E Graham

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